Road safety professionals have just two weeks left to get involved with UK Road Safety Week, which has welcomed new co-headline sponsor BriteAngle.
The company, which makes warning triangles with flashing, high-intensity LEDs, joins Aviva in supporting the UK’s biggest road safety event, which is coordinated by charity Brake and supports the Department for Transport. UK Road Safety Week will take place from 20-26 November 2017.
For 20 years Road Safety Week has been inspiring road safety professionals to join forces with local partners to run high-profile community engagement and awareness campaigns promoting safer roads.
Free resources on this year’s theme Speed Down Save Lives are available to road safety professionals who register for free via www.roadsafetyweek.org.uk/professionals. This includes downloadable and interactive resources, advice on how to promote slower speed limits, benefits of new technologies such as intelligent speed assistance (ISA), and case studies of what others have done. A new animated short film about the benefits of keeping to speeds will also be available exclusively to those who register.
“Speeding remains a major problem in the UK. Not only does it put people’s lives at risk every single day, but it prevents them from being able to walk and cycle safely in their communities. We all live busy lives and there is often a temptation to speed up in the hope of saving time, where in fact we could be costing lives. That is why we’re encouraging everyone to Speed Down Save Lives this Road Safety Week,” said Dave Nichols, community engagement manager for Brake.
“Road safety professionals can be pivotal in getting these vital messages out to local drivers; really making a difference to help save people’s lives and make roads safer for walking and cycling. Hundreds of professionals get involved in Road Safety Week every year, by running activities, launching campaigns and raising local awareness campaigns for safer streets. I would encourage anyone who hasn’t already registered to sign up now for our free action pack.”